Sampling, Promotions and Trial Events
Why sample?
- it has long been an effective way to introduce consumers your new products
- it can really boost your products visibility among the other ones
- it brings the brand to life through interactions with consumers
- it informs, educates, demonstrates, gives chance to taste, try, touch, feel etc.
- it is the most effective sale promotion tactic for generating initial product trial
- it creates a positive interaction and experience for the public
Any other reason still missing to make you really believe?